He is Philip H. Knight , who likes to break the old habits of people in 30 years, and created a “Weekend Warrior” (Weekend Warriors, Editor’s Note: in 1978, issued by well-known music album as the myth of popular sneakers. In less than 10 years, he has by virtue of market sensitivity and non-competitive spirit of compromise and change the sports shoes industry, Nike has become one of the most successful and widely recognized worldwide brand.
In 1993, the “Sports News” magazine (The Sporting News) selected the “movement of the industry’s most powerful people”, not an athlete, manager or owner of sports teams. He is Philip H. Knight , who likes to break the old habits of people in 30 years, and created a “Weekend Warrior” (Weekend Warriors, Editor’s Note: in 1978, issued by well-known music album as the myth of popular sneakers. In less than 10 years, he has by virtue of market sensitivity and non-competitive spirit of compromise and change the sports shoes industry,
So that Nike has become one of the most successful and widely recognized worldwide brand.
Another news :
Nike, Apple join hands first (campaign) mode of interaction between communities, and later Adidas to upgrade its cooperation with mobile phone makers, the future will be the number of imitators?
Only by way of the Internet and iPod, the global sportswear industry leader found a combination of Nike 3C industry, the depth of the original excavation customers a great way of resources. Now, with the well-known enterprises in the United States, Nike and Apple’s choice to further deepen co-operation will be named the “NIKE +” of gadgets built into the new version of the iPhone3GS. In this way, the user record of the original iPod campaign with the information, and then upload to the network through the PC steps the community can be through the new iPhone in one step. At the same time, this is also seen as Nike, Adidas to tackle one of the ways.
First half of last year because Adidas and Samsung Electronics mobile phone to launch campaign, which was then still can not access the Internet in cooperation with Nike for the iPod, do not constitute a small impact.
June 30, 2009
The Myth of The Founder of Nike
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